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How to Research your Competition

Your competition is on social media, but don’t let that dissuade you from using them as benchmarks for your own social media strategy.

What is Localized Social Media Marketing and Why Do You Need it?

Your brand’s target demographic stretches across the entire country. Maybe, the world. So you only need to target them at that scale, right? Wrong! Connecting with as many new customers as possible with a wide net is important, but you can follow those potential customers even further with a localized social media strategy that reinforces their purchasing decision when they’re going about their daily life.

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What is Localized Social Media Marketing and Why Do You Need it?

Localized Social Media Marketing is a form of channel marketing that influences consumer purchases at the local level and is defined by the Local Search Association as “marketing efforts that focus on building a local presence for a business, leveraging locally driven communication channels to reach the specific local communities they serve.”

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How to Build a Strong Social Media Presence

Whether you have an existing business or are starting a new venture out-right, you’re going to reach a point where you need to establish a strong social media presence that boosts your visibility and highlights the brands your target audience is interested in engaging.

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Where to Find Engaging Product Content for Giant Bikes

If you have Giant Bikes in your inventory, then you need engaging product content that focuses on the beauty of these quality bicycles. It’s easy when the product is already so aesthetically pleasing! From the TCR Advanced Pro Disc to the stunning new 2021 STP line-up. There’s a lot of engaging Giant Bikes content online to re-purpose for your bike page.

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