When it comes to organic discovery for your location-based business, nothing is more important than getting your company on Google My Business. And here’s the proof, In a 2019 study, BrightLocal found that the average business receives 1,009 customer hits a month from Google search, with only 16% of those hits being direct searches. That means 84% of the people that find a business on Google are quite literally discovering it & making their purchasing decision in real-time as they’re searching.
Not only do you want your business to be apart of this organic discovery process, but you probably want to make sure you’re following the best practices & maximizing your potential ROI. Here’s How to Get the Most Out of Your Google My Business Profile, curated by the social media experts at Thumbstopper.