How to Reach a Local Audience With Automated Content Distribution

How to Reach a Local Audience With Automated Content Distribution

Creating excellent content that captures your voice and differentiates your products is only the first step in your journey toward social media success. Your content needs to generate brand awareness, boost sales, lead to conversions — in short, it needs to provide...
How Much Does Social Media Marketing Cost?

How Much Does Social Media Marketing Cost?

Social Media Marketing Budget Interactive Worksheet Every marketing tactic comes with a cost, whether it’s a hard cost or personnel time. For social media, these costs extend far beyond your ad budget. Time and money up front contribute to the overall cost. There are...
5 Surprising Facts You May Not Know About ThumbStopper

5 Surprising Facts You May Not Know About ThumbStopper

There are many software platforms on the market promising to amplify your social media content and reach new audiences. Only ThumbStopper is specially built around the idea of bridging the content divide between brands and their retailers. Here are five surprising...

How to Localize Your Brand’s Marketing Strategy

Your brand’s target demographic stretches across the entire country. Maybe, the world. So you only need to target them at that scale, right?  Wrong! Connecting with as many new customers as possible with a wide net is important, but you can follow those...