Successful Channel Marketing Requires Support From All Sides Incorporating your retailers in your channel marketing strategy means lower costs and increased reach and engagement for all, but the process of actually getting them involved is easier said than done. Until...
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How to Get Retailers to Participate in Your Channel Marketing Program
Maintaining a social media presence requires time and resources some retailers can’t spare. Here’s how you can get them on board your channel marketing program
Co-Op Advertising Tactics That Benefit Brands and Retailers
For Both Brands and Retailers, Saving Precious Ad Dollars is Just A Co-Op Advertising Campaign Away Mutual cost savings and boosted brand awareness are just a couple of the reasons why co-op...
A Retailer’s Guide to Managing Multiple Social Media Platforms
Learn How to Manage Your Social Media Platforms With Ease Managing multiple social media platforms can be a time-consuming, complicated undertaking. Learn how to simplify the process in this guide....
How to Revitalize Your Partner Marketing Program
Make Partner Marketing Work for Your Brand and Your Retailers If you’ve tried partner marketing but you’re not seeing the results you wanted, it’s time to get back on track. Download the Guide to...
How to Research Your Store’s Competition on Social Media
Learn What to Track to Gain a Competitive Advantage You can study your competitors’ social media activity to understand their strategy to attract and retain customers, and measure their success...
Brand Management Software Buyer’s Guide
Get a Handle on Your Brand’s Digital Assets While Saving Time, Money, and Energy The right brand management software platform can be a game changer for your marketing department. Learn what to look...
State of Organic Social Media for SMB
We Reveal Organic Reach Results for SMBs See what retailer Facebook performance means for your social strategy. We analyzed Facebook metrics for more than 3,000 small and medium retailers that have...
How to Get More Followers on Social Media
More Followers Mean More Customers Attract the people likely to buy from you to follow your page One of your goals, when you use social media as a marketing tool, should be to steadily gain new...
Consumers Use Social Media Differently Than They Used To
2020 changed just about everything, including the way your customers engage with brands online. As a brand that relies on the power of social media marketing to reach customers and sell products,...
How to Measure the ROI of Your Organic Social Media
As their territory manager, show them how to measure their ROI to get the full benefit of organic social media. Organic social media can enable brands and their retailers to sell more products with...