Get Local On Social With Help From Your Retailers Running social media ads targeted to specific geographic areas is a cost-efficient way brands can connect with local consumers and even garner new ones. Partnering with retailers, who already have established...
Reach local audiences with social media ads targeting specific geographic areas. Learn the benefits of these ads and how to get started.
Creating excellent content that captures your voice and differentiates your products is only the first step in your journey toward social media success. Your content needs to generate brand...
Similar to how athletes and performers thrive in the company of fans, your social media presence needs that same energy to succeed. As with most things, it’s important to prioritize the...
Large, distributed teams have many moving parts, making it challenging to stay organized. Add influencers, channel partners, co-op advertisers, and other external stakeholders to the mix, and...
“Restaurant near me” “Furniture store near me” “Bike shop near me” Search phrases including “near me” have gone up exponentially over the past few years, seeing 900 percent growth from 2013 to 2017....
Nowadays, you can discover, research, and purchase products all within a single social media app. This is called social commerce, and it’s the reason why retailers across the board need to include...
Social media Followers have the potential to become loyal customers and advocates for your business. Ninety percent of shoppers say they buy from brands they follow on social media. Suffice to say,...
It can be challenging to keep up with the ever-changing nature of social media, consumer demands, and industry trends — especially when you’re managing the wide range of your brand’s marketing...
As a small business owner, your top priority is running and growing your business — and there are a lot of ways you can accomplish this. With 85.8% of the U.S. population using the internet, digital...
Co-op advertising is a highly effective way for brands and retailers to save time, money, and energy on their social media strategies. In addition, this collaboration helps both parties achieve the...