As a marketing director, you are well aware of the importance and benefits of maintaining your social media presence. With the increased noise on social media, however, it can be difficult for brands to stand out — a feat made even more challenging when combined with...
How much does social media automation cost? You invest time into social media, and time is money. Click here to learn how automation can save you on both!
Boost your social media strategy with Google My Business (GMB). GMB is a free, easy-to-use advertising tool that, if leveraged properly, can help drive traffic to your store in person and...
As a brand manager, you're responsible for cultivating your brand’s identity, maintaining a positive image, and telling your story in a unique yet authentic way. As you may know, branding is a...
Google My Business is the primary way users find businesses while performing a “near me” search on Google, or when using the Google Maps app, making it essential for your business. In fact, it’s a...
At this moment, a shopper is researching that new item they want to buy — a bicycle, a sofa, a guitar, a boat — or whatever they get excited about and spend their disposable income on. They might be...
One of the biggest challenges of maintaining a consistent flow of quality content to your company’s social media pages is knowing what to post. It’s important to keep your page interesting with a...
From reputation management to tracking ROI, and everything in between, brands need a social media manager that can do it all — effectively. A brand’s social media content directly reflects who they...
Apple announced a major update to its iPhone operating system, iOS 14, in June of 2020 and released it in September. Details about iOS 14 sent ripples through the tech world as Apple and Facebook...
When you operate a small retail business, it’s easy to believe you can rely on foot traffic and word-of-mouth, but don’t underestimate the power of marketing. Marketing lets your bike shop...
Social media is a powerful way to generate audience engagement and brand loyalty, creating new customers and keeping your existing ones. In order to use your valuable time efficiently, you can...