Lifehacks that Every Big Brand CMO Needs to See
As a Chief Marketing Officer, you know that adaptability is one of your most important skills. Your company constantly adjusts marketing objectives to keep up with the evolving free market. Your products are changing and improving, requiring new language and value...
5 Must Have Social Media Tools for Brands and OEMs
Curating your brand’s social media presence involves more than great content and a consistent posting schedule. The fast pace of social media marketing means that professionals are not only expected to keep up with the latest trends and platform updates, but also...
How to Run Multi-Location Social Advertising Campaigns
Get Local On Social With Help From Your Retailers Running social media ads targeted to specific geographic areas is a cost-efficient way brands can connect with local consumers and even garner new ones. Partnering with retailers, who already have established...
How to Reach a Local Audience With Automated Content Distribution
Creating excellent content that captures your voice and differentiates your products is only the first step in your journey toward social media success. Your content needs to generate brand awareness, boost sales, lead to conversions — in short, it needs to provide...
How to Get Retailers to Participate in Your Channel Marketing Program
Successful Channel Marketing Requires Support From All Sides Incorporating your retailers in your channel marketing strategy means lower costs and increased reach and engagement for all, but the process of actually getting them involved is easier said than done. Until...
How Effective Is Your Social Media Strategy?
Are you a social media star? Or could your strategy use some work? Answer these 10 quick questions to find out. TAKE THE QUIZ NOW
Why Fan Growth on Social Media is Important and How to Measure It
Similar to how athletes and performers thrive in the company of fans, your social media presence needs that same energy to succeed. As with most things, it’s important to prioritize the quality of your Fans over quantity. But, it’s okay to want quantity, too. A...
What Is Social Media Automation?
Hi, my name is Marissa from ThumbStopper and I’m here to answer the question “What Is Social Media Automation?” Let me start by saying that’s quite a broad question., there are many types of social media automation tools, all of which are specifically...