by ThumbStopper | Nov 8, 2023 | Blog
Key Points: The right hashtag strategy is essential to advertising on social media platforms, organizing content by topic, and helping to form online communities. Brands can strategically use hashtags to gain the attention of a larger audience and access new...
by ThumbStopper | Nov 8, 2023 | Blog
Key Points: Social media algorithms play a crucial role in social media platforms, determining what content users see and how they engage with it. Facebook, Instagram, and LinkedIn have their own unique algorithms, but in general, businesses should focus on creating...
by ThumbStopper | Nov 8, 2023 | Blog
Key Points: Connecting brands with retailers is vital for successful social media marketing. Content distribution helps brands and retailers maintain a consistent brand image across social media channels, reducing the risk of misrepresentation by retailers. Content...
by ThumbStopper | Mar 23, 2023 | Blog
Key Points: Tapping into your retailer network as a social media marketing partner is more effective long-term than investing in passing trends. Digital Asset Management software, while the industry standard for co-op marketing, fails to meet the needs of brands or...
by ThumbStopper | Mar 20, 2023 | Blog
In the digital age, it’s easier than ever to ensure that many people are aware of your brand. But the advantage of greater reach that existing brands experience brings some pitfalls: with less precise targeting and broader organic appeal, the majority of people who...