by ThumbStopper | Apr 9, 2025 | Blog, Homepage Feature
Each year, brands allocate millions to co-op marketing programs designed to support their local retailers. The goal? To drive awareness, increase traffic, and boost sales at the local level. Yet year after year, a large substantial portion of these budgets go...
by ThumbStopper | May 8, 2023 | Blog
Key Points: Co-op marketing benefits both brands and retailers through an improved digital presence and increased sales. The current industry to achieve co-op marketing, digital asset management software, has major drawbacks. ThumbStopper enables brands to leave...
by ThumbStopper | Mar 23, 2023 | Blog
Key Points: Tapping into your retailer network as a social media marketing partner is more effective long-term than investing in passing trends. Digital Asset Management software, while the industry standard for co-op marketing, fails to meet the needs of brands or...