by ThumbStopper | Mar 20, 2023 | Blog
In the digital age, it’s easier than ever to ensure that many people are aware of your brand. But the advantage of greater reach that existing brands experience brings some pitfalls: with less precise targeting and broader organic appeal, the majority of people who...
by thumbstopper20 | Mar 15, 2023 | Blog
Your brand has spent time developing a strong portfolio of content. With a blend of organic and paid content, you’ve determined the best balance of social media platforms that helps you grow KPI. Hopefully, your strategy performs because it’s a crowded space. By the...
by thumbstopper20 | Oct 12, 2022 | Blog
When you think of a search engine, you probably think of Google. It’s the most popular search engine globally for both mobile and desktop. It’s even become a verb: “googling” a topic is synonymous with searching online for information. Notably, we never “Bing” or...
by ThumbStopper | Oct 12, 2022 | Blog
Content distribution – syndicating social media and search engine content to retail partners – isn’t a new idea, but its execution is evolving. Innovations in social media management often involve streamlining the connections between brands and social...
by thumbstopper20 | Oct 12, 2022 | Blog
The Challenge In 2021, an international motorsports brand with hundreds of independent retailers was interested in launching new co-op advertising efforts. As a long-beloved brand with a loyal customer base, they understood the power of tapping into local audiences to...
by ThumbStopper | Oct 12, 2022 | Blog
The Old Solution International brands and OEMs communicate every day with a large network of partnered retailers. Thoughtfully connecting with hundreds of retail locations is a logistically complicated task and sharing digital assets for social media consumption is no...