by ThumbStopper | Jun 14, 2021 | Blog
Similar to how athletes and performers thrive in the company of fans, your social media presence needs that same energy to succeed. As with most things, it’s important to prioritize the quality of your Fans over quantity. But, it’s okay to want quantity, too. A loyal...
by ThumbStopper | Dec 29, 2020 | Blog
Brands have to fight to stand out among their competitors online, today more than ever. In such a competitive and constantly evolving marketing environment, there is still pressure to keep costs down. By partnering with a local retailer, another brand, or a nonprofit,...
by ThumbStopper | Oct 29, 2020 | Blog
Last year, we introduced #FloodTheFeeds as a method for increasing brand exposure, while boosting brand compliance. What we didn’t know at the time, was that 2020 was going to be a pivotal year for all things digital. So this year, we wanted to revisit the topic and...
by ThumbStopper | Oct 28, 2020 | Blog
What is Co-Op Advertising? Co-op advertising is a joint effort between a manufacturer and its retailers. Brands have the resources to create larger campaigns advertising their products and retailers need those resources to drive sales. Ultimately, co-op advertising...
by ThumbStopper | Oct 27, 2020 | Blog
The short answer? Yes, if you do it strategically. The long answer? Social media advertising lets your brand directly reach your ideal audience. You can learn a lot about your audience’s needs, shopping preferences, values, and social media habits. You can use all...
