by ThumbStopper | Oct 28, 2020 | Blog
What is Co-Op Advertising? Co-op advertising is a joint effort between a manufacturer and its retailers. Brands have the resources to create larger campaigns advertising their products and retailers need those resources to drive sales. Ultimately, co-op advertising...
by ThumbStopper | Oct 27, 2020 | Blog
The short answer? Yes, if you do it strategically. The long answer? Social media advertising lets your brand directly reach your ideal audience. You can learn a lot about your audience’s needs, shopping preferences, values, and social media habits. You can use all...
by ThumbStopper | Oct 2, 2020 | Blog
Social media may seem like a place to post freely about whatever’s on your mind, whenever the urge strikes. Businesses, however, must take a more strategic approach. For every successful enterprise on social media, there is a data-backed schedule determining what it...
by ThumbStopper | Sep 24, 2020 | Blog
Feel as if you’re forgetting something? Not sure how to make the most out of your day as a social media manager — or where to even start? A daily checklist of tasks will help you stay focused and productive when managing your brand’s social media pages. With a daily...
by ThumbStopper | Sep 4, 2020 | Blog
National brands spend valuable time and money creating digital assets for their products, brand identity, and marketing campaigns. These assets represent a significant investment, as digital marketing grows in importance and businesses allocate vast portions of their...
