by ThumbStopper | Nov 8, 2023 | Blog
Key Points: Companies should understand the Web Content Accessibility Guidelines (WCAG) to ensure their websites are accessible. Brands that concentrate on accessible content on social media demonstrate care for their customers and build a positive brand reputation....
by ThumbStopper | Mar 23, 2023 | Blog
Key Points: Tapping into your retailer network as a social media marketing partner is more effective long-term than investing in passing trends. Digital Asset Management software, while the industry standard for co-op marketing, fails to meet the needs of brands or...
by ThumbStopper | Mar 20, 2023 | Blog
In the digital age, it’s easier than ever to ensure that many people are aware of your brand. But the advantage of greater reach that existing brands experience brings some pitfalls: with less precise targeting and broader organic appeal, the majority of people who...
by ThumbStopper | Oct 12, 2022 | Blog
Content distribution – syndicating social media and search engine content to retail partners – isn’t a new idea, but its execution is evolving. Innovations in social media management often involve streamlining the connections between brands and social...
by ThumbStopper | Oct 12, 2022 | Blog
The Old Solution International brands and OEMs communicate every day with a large network of partnered retailers. Thoughtfully connecting with hundreds of retail locations is a logistically complicated task and sharing digital assets for social media consumption is no...
