A Guide to Automating Your Marketing

Explore the ways marketing automation can make your small business marketing strategy more effective and save you time.

Marketing automation is more than a tool that checks off tasks on your to-do list — it can truly help you market and grow your business. Whether you’re new to the concept of marketing automation or you’ve tried out a couple of tactics, read this guide to explore the ways marketing automation can be used to your advantage.

In this guide you’ll learn:

• What marketing automation is and how it can work for your business
• Where to start with marketing automation and the different ways to automate
• “Black hat” marketing automation tactics to stay away from
• How to get started automating social media content quickly