How Retailers Can Engage With Social Media Activism

Learn how your small business can best engage with activist movements on social media.

Your Customers Care About Your Values

Speaking your mind and your company values on social media feels like the right thing to do. However, you need a plan before you engage, to ensure you communicate effectively and clearly.

Download the Free Guide Now.

Engage with activist movements in a way that’s good for your business.

Included in the guide:

• Which groups of customers prefer to buy from companies that share their values
• Choosing which issues to post about
• What to research before deciding to address an issue on social media
• When and how to separate personal and company views
• How to speak out on sensitive topics
• Guidelines for how to write your posts
• Where to look for ideas how how to respond
• What to expect from your social activism
• Tools that are available to help you address sensitive social topics

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